Kentucky Legend
Role
Associate Creative Director & Design
Credit
Creative Direction: Lauren Spoto & Chris Crowl
Design: Hern Vasdeva
Copy: Naari Edinger-Raab & Eddie Wright
Motion: Scott Palazzo & Brandon Wasserman
Producer: Claire Muir
Production: Wellcom Orlando
The largest retailer of boneless pre-sliced ham in the country, Kentucky Legend is known for its flavors and high quality product. We were brought on to help introduce their products to a broader market.
We began our work in kicking off the brand’s EOY 2023 campaign to drive sales during the holiday season.